Dallas A. Cooper Jr., 23, was killed on April 10, 2022, outside a Family Dollar in Goodman Plaza in Rochester, New York. Officers responding to a report of gunfire found him unresponsive with two gunshot wounds; he was taken to Strong Memorial Hospital and later pronounced dead. The shooting happened while the store was open, with employees and customers inside, and at least one bullet penetrated the store’s glass.

Investigators determined another man, Joseph Serrano, was also shot but survived. Serrano was arrested after his release from the hospital and later convicted by a jury of Murder in the Second Degree and two counts of Criminal Possession of a Weapon in the Second Degree. On August 21, 2023, a New York State Supreme Court Justice sentenced Serrano to 25 years to life in the state Department of Corrections. Reports say Cooper was a stranger to his assailant.

If anyone witnessed the April 10, 2022 shooting or has information about events that afternoon at Goodman Plaza, please come forward.